Close X
Wednesday, January 8, 2025
ADVT 
Sports

Louis Vuitton designs FIFA World Cup trophy case

Darpan News Desk IANS, 16 Jun, 2014 10:35 AM
  • Louis Vuitton designs FIFA World Cup trophy case
French fashion house Louis Vuitton has designed a travelling case for the 2014 FIFA World Cup trophy.
 
The luxury brand has created a one-of-a-kind, custom-made trunk for the trophy to be transported in before it is awarded to the winning soccer team at the World Cup final to be held at the Maracana stadium in Rio de Janeiro July 13, reports femalefirst.co.uk.
 
The French leather goods company says that the case is wrapped in Louis Vuitton's iconic monogram canvas and features the brand's signature brass lock and corners.
 
It also opens from the front and at the top to "allow the trophy to be easily removed when, at the final game on July 13, it will be presented to the captain of the winning team."
 
The current World Cup project marks Louis Vuitton's second consecutive collaboration with the international governing body of soccer, FIFA, as they also created the travelling case for the 2010 World Cup trophy, which was awarded to Spain in South Africa.
 
Louis Vuitton receives approximately 450 special orders such as this every year, meaning it represents a core section of the 150-year-old trunkmaker's business.
 
Under the guidance of creative director Nicolas Ghesquière, Louis Vuitton also crafted the case for the America's Cup, which is said to be the oldest sporting trophy and is awarded to the winner of an annual sailing yacht race.

Image from 2010 World Cup

MORE Sports ARTICLES

World Cup opening stadium will be ready: FIFA

World Cup opening stadium will be ready: FIFA
FIFA secretary general Jerome Valcke said the Sao Paulo Arena which will host the opening match of the World Cup will be ready in time despite construction delays.

World Cup opening stadium will be ready: FIFA

Schumacher sued over road accident caused before coma in Spain

Schumacher sued over road accident caused before coma in Spain
Schumacher, who is in a coma after suffering head injuries whilst skiing Dec 29 last year at the French resort of Meribel, is facing charges in connection with a collision with a motorcyclist which took place in the town of Bormujos, close to Seville Nov 17 last year, reports Xinhua.

Schumacher sued over road accident caused before coma in Spain

United sack Moyes, Giggs interim manager

United sack Moyes, Giggs interim manager
Manchester United Tuesday sacked manager David Moyes after just 10 months in charge and appointed their former Welsh international Ryan Giggs as interim manager till the end of the season.

United sack Moyes, Giggs interim manager

Opinion: Will anything change in India with new prime minister?

Opinion: Will anything change in India with new prime minister?
We are all under the veil of the audacity of hope thinking in assuming that the office of the new prime minister will sway a magic wand and things will immediately start remarkably improving.

Opinion: Will anything change in India with new prime minister?

Restore me as BCCI chief: N. Srinivasan

Restore me as BCCI chief: N. Srinivasan
N. Srinivasan, who had sidestepped as the BCCI head, making room for the appointment of legendary cricketer Sunil Gavaskar as the Indian cricketing body's interim president tasked with the conduct of the IPL-7, Tuesday moved the apex court seeking his restoration.

Restore me as BCCI chief: N. Srinivasan

CBI sets up special unit to probe sports-rleated crimes

CBI sets up special unit to probe sports-rleated crimes
Considering the gravity of corruption in sports, the CBI has set up a special investigating unit to handle cases related to sports, its chief announced Tuesday.

CBI sets up special unit to probe sports-rleated crimes