Close X
Friday, January 10, 2025
ADVT 
Sports

Louis Vuitton designs FIFA World Cup trophy case

Darpan News Desk IANS, 16 Jun, 2014 10:35 AM
  • Louis Vuitton designs FIFA World Cup trophy case
French fashion house Louis Vuitton has designed a travelling case for the 2014 FIFA World Cup trophy.
 
The luxury brand has created a one-of-a-kind, custom-made trunk for the trophy to be transported in before it is awarded to the winning soccer team at the World Cup final to be held at the Maracana stadium in Rio de Janeiro July 13, reports femalefirst.co.uk.
 
The French leather goods company says that the case is wrapped in Louis Vuitton's iconic monogram canvas and features the brand's signature brass lock and corners.
 
It also opens from the front and at the top to "allow the trophy to be easily removed when, at the final game on July 13, it will be presented to the captain of the winning team."
 
The current World Cup project marks Louis Vuitton's second consecutive collaboration with the international governing body of soccer, FIFA, as they also created the travelling case for the 2010 World Cup trophy, which was awarded to Spain in South Africa.
 
Louis Vuitton receives approximately 450 special orders such as this every year, meaning it represents a core section of the 150-year-old trunkmaker's business.
 
Under the guidance of creative director Nicolas Ghesquière, Louis Vuitton also crafted the case for the America's Cup, which is said to be the oldest sporting trophy and is awarded to the winner of an annual sailing yacht race.

Image from 2010 World Cup

MORE Sports ARTICLES

India Vs NZ: Indian-origin man takes NZ$100,000 catch

India Vs NZ: Indian-origin man takes NZ$100,000 catch
To take part in the contest, one has to purchase a Tui T-shirt and a lanyard and take a clean one-handed catch during any of the international limited overs cricket matches

India Vs NZ: Indian-origin man takes NZ$100,000 catch

Sharapova stunned; Nadal, Federer, Murray in Australia Open quarters

Sharapova stunned; Nadal, Federer, Murray in  Australia Open quarters
Sharapova is the second big upset in women's singles draw after World No.1 Serena Williams was beaten by Serbia's Ana Ivanovic Sunday.

Sharapova stunned; Nadal, Federer, Murray in Australia Open quarters