Close X
Sunday, December 1, 2024
ADVT 
National

What Canadians Were Curious About: Google Searches Suggest 2017 A Tough Year

Darpan News Desk The Canadian Press, 13 Dec, 2017 01:27 PM
  • What Canadians Were Curious About: Google Searches Suggest 2017 A Tough Year
If you are what you Google, Canadians are a pretty broad-minded lot.
 
Google has released its 17th annual survey of top-trending searches, and top-of-mind topics for Canucks in 2017 ranged from devastating hurricanes to deceased rock icons to the continuing political circus south of the border.
 
"Google Year-End Search takes a look at trillions of searches globally," said Alexandra Hunnings Klein, trends expert for Google Canada. "These lists are a barometer of what was interesting, what Canadians were curious about in 2017."
 
Some search terms are always popular, said Hunnings Klein.
 
"Justin Bieber is always up there."
 
What the lists measure are short-term spikes in the use of specific search terms. They provide a kind of index of which news stories Canadians responded to most — or at least drove them to their cellphones or tablets for more information.
 
The top overall search term was Hurricane Irma. Canadians were unstoppably keen for the latest on the immensely powerful storm that battered Florida and the Caribbean in the fall.
 
The second most popular overall search was Meghan Markle, the American and sometime Torontonian actor engaged to Prince Harry.
 
 
 
Hunnings Klein said search spikes often coincide with events in the news. For example: "Why are Canadian flags at half-mast?" — the second-most common spike under the "Why?" category — came after six men were shot and killed in a Quebec mosque last January.
 
And while Prime Minister Justin Trudeau remained broadly popular, Canadians appeared to be at least curious about opposition leaders. Conservative Leader Andrew Scheer and NDP Leader Jagmeet Singh, both anointed this year, were near the top of searches under "Political Figures."
 
There's no prize for guessing that column was headed by U.S. President Donald Trump.
 
Singer and poet Gord Downie, the Tragically Hip front man who died this year after a rapturously received national tour and album in 2016, placed high in both the "National News" and "Losses" categories. But under "Losses," even Downie came second to U.S. musician Tom Petty.
 
Canadians also seemed fascinated by entertainment giants toppled by allegations of sexual misbehaviour. Harvey Weinstein, Matt Lauer and Kevin Spacey — who all lost their jobs over such accusations — came in one, two and three in the "People" category.
 
The biggest search surges in the "Kitchen" section were for the apple cider vinegar diet and the plant-based diet.
 
The Google list suggests we've had a bit of a tough year, said Hunnings Klein.
 
 
"This list really tells me we've had a year where there's been many moments that have been divisive or contentious or challenging. We've had a lot of moments that have challenged us."
 
But some searches suggest there were moments that brought us together. Queries on the British Columbia wildfires were often accompanied by searches asking how to help, Hunnings Klein said.
 
Then there was August's solar eclipse. Not only did the term place third in the overall Canadian list, it spawned a second, related spike.
 
"On Day 1, they were asking, 'How do I make a solar eclipse viewer?'" Hunnings Klein said. "On Day 2, they were asking, 'Why do my eyes hurt?'"
 
Some questions may have flummoxed even the world's most popular search engine.
 
One wonders what Google made of at least one question that made the list under "Why?"
 
"Why are fidget spinners so popular?"
 
 
Some questions, even for Google, remain unanswerable.

MORE National ARTICLES

Tears, Tributes As Saskatchewan Premier Brad Wall Bids Farewell To Legislature

Wall gave his final speech to the house after an hour of memories and praise shared by colleagues and opponents alike.

Tears, Tributes As Saskatchewan Premier Brad Wall Bids Farewell To Legislature

Man Charged With Assault Following Alleged Attack Against Muslim Woman Noor Fadel On SkyTrain

Man Charged With Assault Following Alleged Attack Against Muslim Woman Noor Fadel On SkyTrain
Muslim Teen Thanks Transit 'Hero' Who Defended Her Against An Alleged Racist Attack

Man Charged With Assault Following Alleged Attack Against Muslim Woman Noor Fadel On SkyTrain

Vij Family Donates $100,000 To Improve Medical Imaging At Richmond Hospital And Inspire Community

Vij Family Donates $100,000 To Improve Medical Imaging At Richmond Hospital And Inspire Community
The new unit, which can be brought to the bedside of the patient, is faster and more accurate, providing greater clarity and safety while using lower doses of radiation.

Vij Family Donates $100,000 To Improve Medical Imaging At Richmond Hospital And Inspire Community

B.C. Falls Shorts On Improving Women's Rights: Report Card

B.C. Falls Shorts On Improving Women's Rights: Report Card
VANCOUVER — A legal advocacy group says British Columbia is falling short of meeting targets set by the United Nations on women's rights.

B.C. Falls Shorts On Improving Women's Rights: Report Card

Indian-American Couple Ranvir Trehan and Adarsh Trehan Gift Kennedy Centre $1 Mn For India Fund

Indian-American Couple Ranvir Trehan and Adarsh Trehan Gift Kennedy Centre $1 Mn For India Fund
An Indian-American couple has gifted $1 million to the Kennedy Centre for the Performing Arts to create an India Fund for producing and presenting Indian programming through 2025.

Indian-American Couple Ranvir Trehan and Adarsh Trehan Gift Kennedy Centre $1 Mn For India Fund

B.C. Woman Saved After Falling From Vehicle, Spending 12 Hours Down Cliff

B.C. Woman Saved After Falling From Vehicle, Spending 12 Hours Down Cliff
A British Columbia woman is expected to "be just fine" after spending a night outside when her vehicle drove off a North Okanagan highway early Monday afternoon.

B.C. Woman Saved After Falling From Vehicle, Spending 12 Hours Down Cliff