Close X
Monday, November 11, 2024
ADVT 
National

Newfoundland Town Gripped By Mysterious Billboards That Declare Love For 'Sonia'

Darpan News Desk The Canadian Press, 04 Feb, 2019 05:49 PM

    CONCEPTION BAY SOUTH, N.L. — An eastern Newfoundland town has been gripped by the mystery of billboards that declare large-lettered love for Sonia, from KR.


    The 10-foot by 20-foot billboards went up on a road leading into Conception Bay South before Christmas, bearing the simple message: "KR (hearts) SONIA."


    Another declares "KR & SONIA, SOULMATES," bracketed by large red hearts.

     

    While KR is loud and proud about their feelings for Sonia, their identity remains shrouded in mystery as Valentine's Day approaches.


    The mystery has deepened over the weeks, as the posters appeared in various combinations on different sides.


    Residents have been exchanging theories in a community Facebook group since mid-December.


    Some suggested KR wronged Sonia and is trying to win her back.


    "Screwed up so bad (that) flowers just won't do," one Facebook user wrote.


    Others posited it might be a marketing gimmick by a dating app or by the billboard company.


    According to Pattison Outdoor Advertising, the company that rents the billboard space, a private buyer purchased the space, but a spokesperson had little else to add for privacy reasons.


    The company's St. John's account executive said even he doesn't know the full story behind his client's roadside proclamation.


    Phil Quann said the billboard buyer requested privacy, and he didn't have details to share about his client's identity, motivations or relationship status.


    "They wanted to be very private about it and not release any details," Quann said in an interview.


    Quann declined to share what the company charged to display the personal messages, but said the client purchased four posters with the same messages that were displayed at different times.


    Quann said KR's was the first personal, anonymous message he's displayed on a Pattison billboard in Newfoundland, but he's heard of a similar instance in Nova Scotia.


    It was an unusual sale, but Quann said the company had no issue sharing the message.


    "The person wanted to pay for it, so it was up to them."

    MORE National ARTICLES

    Tiny Coffeeshops Help Owners Save On Rent In High-Cost Toronto, Vancouver

    Customers who don't work in the building that houses Kento Kitayama's tiny cafe near Vancouver's Gastown neighbourhood better be prepared to settle for takeout. 

    Tiny Coffeeshops Help Owners Save On Rent In High-Cost Toronto, Vancouver

    Former Alberta MLA Don Macintyre Told His Child Victim God Approved The Sexual Abuse

    RED DEER, Alta. — A former Alberta politician has pleaded guilty to one count of sexual interference involving a 10-year-old girl.

    Former Alberta MLA Don Macintyre Told His Child Victim God Approved The Sexual Abuse

    Saudi Teen Rahaf Mohammed Alqunun Who Fled 'Abusive' Family Is Flying To Canada

    A Saudi asylum seeker who fled alleged abuse by her family is leaving Bangkok on Friday and will fly to Canada, Thailand's immigration police chief said.

    Saudi Teen Rahaf Mohammed Alqunun Who Fled 'Abusive' Family Is Flying To Canada

    Police And Indigenous Blockades Going Up, Work To Begin Again On B.C. Pipeline

    Senior officers in the RCMP's Indigenous liaison unit were also going to the site, which has been the centre of growing tensions in a dispute over the pipeline and Indigenous claims to the land.

    Police And Indigenous Blockades Going Up, Work To Begin Again On B.C. Pipeline

    Arson Probed In Loss Of Murray Church, Fire At Second Merritt, B.C. Church

    Arson Probed In Loss Of Murray Church, Fire At Second Merritt, B.C. Church
    A nearly 150-year-old church has been destroyed by a suspicious fire in British Columbia's southern Interior, one of two blazes at Merritt-area churches early Friday.

    Arson Probed In Loss Of Murray Church, Fire At Second Merritt, B.C. Church

    Alleged Voyeur Arrested After Incident With Cellphone In UBC washroom

    A police news release says officers at the Point Grey campus were called on Jan. 3.

    Alleged Voyeur Arrested After Incident With Cellphone In UBC washroom