Close X
Wednesday, January 15, 2025
ADVT 
National

Ashley Madison Tones Down Tagline On Dating Website

Darpan News Desk The Canadian Press, 12 Jul, 2016 11:29 AM
    TORONTO — The company that owns the Ashley Madison dating website has dropped the signature tagline: "Life Is Short. Have An Affair."
    AshleyMadison.com is now going with the tagline: "Find Your Moment."
     
    In addition, the company's corporate identity has been switched to Ruby Corp., from Avid Life Media.
     
    The changes are part of a rebranding campaign that was announced last week by the Toronto-based company, which hired new senior management in April to replace founder Noel Biderman, who left in August. 
     
    Avid lost about a quarter of its annual revenue last year after a security breach last summer exposed names and financial information about millions of purported Ashley Madison clients.
     

    MORE National ARTICLES

    Canadian Cannabis Producer Tilray Hoping To Capture Budding Demand From Overseas

    Canadian Cannabis Producer Tilray Hoping To Capture Budding Demand From Overseas
    TORONTO — Canadian cannabis producer Tilray is placing its bets on budding demand from markets overseas as it begins shipping medical marijuana products to Croatia.

    Canadian Cannabis Producer Tilray Hoping To Capture Budding Demand From Overseas

    Alberta Hopes New Ad Campaign Will Reduce Spike In Gonorrhea, Syphilis Cases

    Alberta Hopes New Ad Campaign Will Reduce Spike In Gonorrhea, Syphilis Cases
    CALGARY — Alberta Health Services hopes a provocative marketing campaign will reduce an alarming increase in sexually transmitted infections in the province.

    Alberta Hopes New Ad Campaign Will Reduce Spike In Gonorrhea, Syphilis Cases

    Governor General Says Monarchy Has Helped Avoid A Canada Of Extremes

    OTTAWA — Gov. Gen. David Johnston is among thousands of people gathered in London for three days of celebration to mark the Queen's 90th birthday.

    Governor General Says Monarchy Has Helped Avoid A Canada Of Extremes

    Alberta Job Losses Continue As National Labour Force Churns Out Mixed Results

    Alberta Job Losses Continue As National Labour Force Churns Out Mixed Results
    Statistics Canada released its first batch of labour data that captures some of the fallout of a blaze that forced production shutdowns in Alberta's economically critical oilsands region and triggered the evacuation of Fort McMurray.

    Alberta Job Losses Continue As National Labour Force Churns Out Mixed Results

    Made in Surrey Smoke Alarm Campaign Honoured

    Made in Surrey Smoke Alarm Campaign Honoured
    The “Award for Collaborative Excellence” recognizes the BC Working Smoke Alarm Campaign which has resulted in a marked increase of working smoke alarms in homes across the province.

    Made in Surrey Smoke Alarm Campaign Honoured

    Soaring House Prices In Vancouver And Toronto Unsustainable: Bank Of Canada

    Soaring House Prices In Vancouver And Toronto Unsustainable: Bank Of Canada
      Governor Stephen Poloz cautioned that those climbing real estate prices have outpaced local economic fundamentals like job creation, immigration and income growth.

    Soaring House Prices In Vancouver And Toronto Unsustainable: Bank Of Canada