Close X
Thursday, November 28, 2024
ADVT 
Interesting

World’s Costliest Coffee, Made From Cat Poop, Now Being Produced In Coorg

IANS, 11 Sep, 2017 01:25 PM
    India, Asia’s third-largest producer and exporter of coffee, has started producing the world’s most expensive coffee, made from the poop of civet cat, on a small scale in Coorg district of Karnataka.
     
     
    The Civet coffee, also called as Luwark coffee, is expensive because of uncommon method of producing such a coffee. It is produced from the coffee beans digested by civet cat. The faeces of this cat are collected, processed and sold.
     
     
    It is highly priced because it is claimed to be more nutritious and high cost involved in sourcing the animal dropping, wastage during processing and quality certification.
     
     
    Civet coffee, a drink of elite consumed widely in the Gulf nations and Europe, is sold for Rs 20,000-25,000 per kg abroad.
     
     
    Here in the country’s largest coffee-growing state, Karnataka, a start-up firm, Coorg Consolidated Commodities (CCC), has made a humble beginning of making the luxury coffee on a small scale and has also decided to open a cafe to serve the brew locally.
     
     
    "Initially, 20 kg of civet coffee was produced. After establishing the start-up firm, 60 kg was produced in 2015-16 and 200 kg last year. We hope half-a-tonne production from the new crop to be harvested from October," Narendra Hebbar, one of the founders of CCC, told.
     
     
    The exotic coffee is being sold locally under the brand 'Ainmane', he said the company has only one outlet at Club Mahindra Madikeri Resort where it sells locally produced coffee, spices and other products.
     
     
     
    Hebbar also shared that the company sources the animal poop from plantations located close to forest from where civet cats come to eat the ripest coffee bean cherries.
     
     
    “Civet cat eats flesh of the coffee cherries and not the bean. Natural enzymes in civet's stomach enhances the bean flavour and that’s why this coffee is unique,” he said.
     
     
    Now, farmers are understanding the importance of this coffee and "we produce it in natural form unlike other countries where civet cats are caged and forcefully fed with coffee beans," he noted.
     
     
    It is being sold at Rs 8,000 per kg here, while it is available at Rs 20,000-25,000 per kg overseas, he said.
     
     
    Asked if the company plans to export, Hebbar said it is not viable to export in view of high certification cost given the current low production levels.
     
     
    “We want to promote this coffee locally. We will open a cafe soon. We will sell 'Coorg Luwark Coffee' along with other varieties like Cappuccino and Espresso,” he said.
     
     
    A senior Coffee Board official also confirmed that civet cat coffee is being produced in small quantities in parts of Coorg and Chamarajnagar districts.
     
     
    “It is very small quantity, done by individuals. They produce and market as a speciality coffee, a niche product which is very expensive,” he said. 

    MORE Interesting ARTICLES

    Your Brain Needs Yoga Too

    Your Brain Needs Yoga Too
    In recent years, there has been a sharp increase in international research on meditation and the findings may not be what you expect. 

    Your Brain Needs Yoga Too

    Cocktail Leaves Delhi Man With Hole In Stomach: How Safe Is Liquid Nitrogen?

    Cocktail Leaves Delhi Man With Hole In Stomach: How Safe Is Liquid Nitrogen?
    The latest buzz word in the national capital is 'liquid nitrogen,' after a recent incident where a Delhi-based man landed up in hospital after drinking a cocktail, containing liquid nitrogen.

    Cocktail Leaves Delhi Man With Hole In Stomach: How Safe Is Liquid Nitrogen?

    Sheila Michaels, Who Popularized 'Ms.' For Women, Dies At 78

    Sheila Michaels, Who Popularized 'Ms.' For Women, Dies At 78
    NEW YORK — Sheila Michaels, a feminist and civil-rights activist in the 1960s who has been credited with popularizing the courtesy title "Ms.," died June 22 in New York. She was 78.

    Sheila Michaels, Who Popularized 'Ms.' For Women, Dies At 78

    Now, A 'Friendly' Car Horn That Alerts Without Jarring

    Now, A 'Friendly' Car Horn That Alerts Without Jarring
    A team of researchers has come up with a car horn that alerts people to danger while reducing the cacophony on city streets.

    Now, A 'Friendly' Car Horn That Alerts Without Jarring

    WATCH: Poland's First Lady Snubs Donald Trump's Handshake, And It's Going Viral

    WATCH: Poland's First Lady Snubs Donald Trump's Handshake, And It's Going Viral
    The footage is going viral on Twitter and people can't get over it. Many have also reminded how the FLOTUS herself refused to hold her husband's hand.

    WATCH: Poland's First Lady Snubs Donald Trump's Handshake, And It's Going Viral

    PICS: Kelly Ripa Vacations In 'Beautiful, Pristine, Unspoiled' Vancouver

    PICS: Kelly Ripa Vacations In 'Beautiful, Pristine, Unspoiled' Vancouver
    American talk show host Kelly Ripa spent most of her opening segment Wednesday extolling the virtues of Vancouver and British Columbia.

    PICS: Kelly Ripa Vacations In 'Beautiful, Pristine, Unspoiled' Vancouver