Close X
Wednesday, November 13, 2024
ADVT 
Interesting

Mum's The Word: MS Dhoni Wears 'Devaki' On Jersey, Team Follows 'Nayi Soch'

Darpan News Desk IANS, 29 Oct, 2016 03:43 PM
    India cricketers wore jerseys bearing their mother's names instead of their own in the fifth and final One-Day International (ODI) against New Zealand at the ACA-VDCA Stadium here on Saturday.
     
    This initiative -- Nayi Soch -- is part of a new campaign started by Star India in collaboration with the Board of Control for Cricket in India (BCCI) to highlight the importance of mothers in our lives.
     
    Commenting on the development, Chairman and CEO of Star India Uday Shankar said: "This is the first time in the world that a team jersey is being used to power social change. Star Plus has taken an unprecedented leap in its Nayi Soch or new way of thinking. We compliment the BCCI and the Indian team for such a transformational collaboration."
     
    "The Indian cricketers sporting their mothers' names make for a powerful and emotive statement and we are thankful to BCCI and the Indian Cricket team for partnering with us on this idea. It will support the voice of the emerging Indian women and inspire millions to acknowledge and celebrate the identity and role of women in India," he added.
     
    BCCI chief Anurag Thakur also shared his views and said: "Time and again women have proved their mettle and history has been the witness of their greatness. Once a woman becomes a mother, her entire life gets dedicated towards her children. She plays an equally or rather greater role in shaping the future of her children."
     
    "With this initiative in collaboration with Star India - ‘Nayi Soch', our endeavour is to honour each and every woman. The Indian team will be sporting their mother's name on the jerseys for the fifth ODI against New Zealand with intent to thank all the mothers for their efforts and sacrifices," he added.

    MORE Interesting ARTICLES

    This Pakistani Girl’s Facebook Post For Men Finding Breast Cancer Funny Is Thought-Provoking

    This Pakistani Girl’s Facebook Post For Men Finding Breast Cancer Funny Is Thought-Provoking
    'Educate yourselves and those around you. Female bodies are not just objects. We are real humans with real diseases.'

    This Pakistani Girl’s Facebook Post For Men Finding Breast Cancer Funny Is Thought-Provoking

    Watch: Chinese Man Drinks Chilli Oil To Get Famous; Lands Up In Hospital

    Watch: Chinese Man Drinks Chilli Oil To Get Famous; Lands Up In Hospital
    His extreme, dare-devil act ultimately ended with a stay in hospital for two weeks

    Watch: Chinese Man Drinks Chilli Oil To Get Famous; Lands Up In Hospital

    BMW's New Motorcycle Is So Smart You Will Never Ever Have An Accident!

    BMW's New Motorcycle Is So Smart You Will Never Ever Have An Accident!
    BMW has revealed the final concept vehicle to mark its centenary year, and this time it’s a motorcycle - albeit not any old motorcycle.

    BMW's New Motorcycle Is So Smart You Will Never Ever Have An Accident!

    Kashmir: Amid Tension, Muslim-Sikh Help Pandit Couple Tie Knot

    Kashmir: Amid Tension, Muslim-Sikh Help Pandit Couple Tie Knot
    Aashu Tikoo of Tahab village yesterday married Neeshu Pandita of nearby Loswani village and both the non-migrant families were joined by their Muslim and Sikh neighbours.

    Kashmir: Amid Tension, Muslim-Sikh Help Pandit Couple Tie Knot

    Punjab's Dalit Teen Singer Ginni Mahi Wants To Help Dalits Get Their Rights

    Punjab's Dalit Teen Singer Ginni Mahi Wants To Help Dalits Get Their Rights
      At 17, Punjabi singer Ginni Mahi has a YouTube following of over one lakh followers. She says she wants to be the voice of the Dalit caste and help them get their due rights.

    Punjab's Dalit Teen Singer Ginni Mahi Wants To Help Dalits Get Their Rights

    White House War: Sex, Sleaze, Emails, And Putin

    White House War: Sex, Sleaze, Emails, And Putin
    Donald Trump is toast, proclaimed the pundits for the umpteenth time since he began his dizzying presidential run as an "explosive video" hit the airwaves to send his campaign into a tailspin.

    White House War: Sex, Sleaze, Emails, And Putin