Close X
Friday, January 10, 2025
ADVT 
India

Main Bhi Chowkidar' Films Are Hit In Rural UP

IANS, 08 Apr, 2019 08:49 PM

    "Yeh mera desh, mera watan, yeh mera ghar, mera chaman, sabka vikas chahta hoon, chahta hoom aman … haan main bhi chowkidaar hoon" the song is juxtaposed by visuals of the tricolour and Prime Minister Narendra Modi.


    A number of government welfare schemes like Ujjwala find mention in these five-minute documentaries that also talk about border security and creation of a new India.


    "Main Bhi Chowkidaar" films -- and there are about a dozen of them -- are now a part of the Bharatiya Janata Party campaign in the interiors of Uttar Pradesh.


    These films have been commissioned mainly by the BJP but as well as by some individual candidates.


    "Some candidates who are contesting in eastern Uttar Pradesh have got promotional films made in Bhojpuri dialect and are being forwarded on WhatsApp. With technology now available on your phone, there is no need to show these films on LED screens now," said R.K. Agarwal, who manufactures and sells election memorabilia.


    Agarwal said that most of the visuals have been taken from BJP's official campaign films while some have been "borrowed" form the internet.


    "The cost of these films ranges from Rs 3 lakh to Rs 15 lakh, depending on the quality and production costs," he said.


    In some of the films, relevant dialogues spoken by famous actors have been incorporated. There is late actor-politician Vinod Khanna clad in a police inspector's uniform saying: "Main kisi chor ko apne ilakey mein rehne nahin doonga."


    In another scene, there is Nirupa Roy saying "Mere bete ko naukri dekar apne hum par bada ehsaan kiya hai" and then Prime Minister Modi's visual floats across the screen.


    BJP MP K.P. Singh from Jaunpur, whose ticket is yet to be finalised, said that he has already started his campaign with short films in Bhojpuri.


    "These films are getting very popular and children can be heard singing ‘Main bhi chowkidar' in the villages which explains the popularity of the party and the campaign. The anthem is even playing in local transport," he said.

    MORE India ARTICLES

    Pulwama Attack: NIA Identifies Owner Of Car, Says He Has Joined Jaish-e-Mohammad

    At least 40 Central Reserve Police Force troopers were killed in the worst attack on the security forces since the militancy erupted in the Kashmir valley in 1989. The Pakistan-based JeM had claimed responsibility.

    Pulwama Attack: NIA Identifies Owner Of Car, Says He Has Joined Jaish-e-Mohammad

    Got A Name? India’s First Bullet Train Is Looking For One And You Could Win A Cash Prize

    The NHSRCL, which is spearheading the project, has asked for entries for the name and designing of mascot for the train by March 25, a statement said. Interested participants can do the same by logging on to mygov.in.

    Got A Name? India’s First Bullet Train Is Looking For One And You Could Win A Cash Prize

    Pakistan Army Warns India Of 'Surprise Response' If War Imposed

    Pakistan is not preparing for war. Threats and reports of a war are coming from your (India's) side.

    Pakistan Army Warns India Of 'Surprise Response' If War Imposed

    India Has More Options Than War To Punish Pakistan: Former Army Vice Chief Arvinder Singh Lamba

    India has more options than just war to deal with its unruly neighbour Pakistan in the aftermath of the Pulwama terror attack, former Vice Chief of Indian Army Lt. General Arvinder Singh Lamba said on Friday.

    India Has More Options Than War To Punish Pakistan: Former Army Vice Chief Arvinder Singh Lamba

    SC Directs 11 States To Take Action Against Assault On Kashmiris, Omar, Mehbooba Welcome Order

    The Human Resource Development Ministry yesterday had directed the UGC to issue an advisory to all the universities to ensure that the security of Kashmiri students is not compromised.  

    SC Directs 11 States To Take Action Against Assault On Kashmiris, Omar, Mehbooba Welcome Order

    Confiscate Passports Of Badals, Sumedh Saini Immediately: Bhagwant Mann

    AAP’s Sangrur MP Bhagwant Mann on Friday demanded that the passports of former CM Parkash Singh Badal, former deputy CM Sukhbir Badal and former Punjab DGP Sumedh Singh Saini be confiscated.

    Confiscate Passports Of Badals, Sumedh Saini Immediately: Bhagwant Mann