Close X
Tuesday, January 14, 2025
ADVT 
India

Main Bhi Chowkidar' Films Are Hit In Rural UP

IANS, 08 Apr, 2019 08:49 PM

    "Yeh mera desh, mera watan, yeh mera ghar, mera chaman, sabka vikas chahta hoon, chahta hoom aman … haan main bhi chowkidaar hoon" the song is juxtaposed by visuals of the tricolour and Prime Minister Narendra Modi.


    A number of government welfare schemes like Ujjwala find mention in these five-minute documentaries that also talk about border security and creation of a new India.


    "Main Bhi Chowkidaar" films -- and there are about a dozen of them -- are now a part of the Bharatiya Janata Party campaign in the interiors of Uttar Pradesh.


    These films have been commissioned mainly by the BJP but as well as by some individual candidates.


    "Some candidates who are contesting in eastern Uttar Pradesh have got promotional films made in Bhojpuri dialect and are being forwarded on WhatsApp. With technology now available on your phone, there is no need to show these films on LED screens now," said R.K. Agarwal, who manufactures and sells election memorabilia.


    Agarwal said that most of the visuals have been taken from BJP's official campaign films while some have been "borrowed" form the internet.


    "The cost of these films ranges from Rs 3 lakh to Rs 15 lakh, depending on the quality and production costs," he said.


    In some of the films, relevant dialogues spoken by famous actors have been incorporated. There is late actor-politician Vinod Khanna clad in a police inspector's uniform saying: "Main kisi chor ko apne ilakey mein rehne nahin doonga."


    In another scene, there is Nirupa Roy saying "Mere bete ko naukri dekar apne hum par bada ehsaan kiya hai" and then Prime Minister Modi's visual floats across the screen.


    BJP MP K.P. Singh from Jaunpur, whose ticket is yet to be finalised, said that he has already started his campaign with short films in Bhojpuri.


    "These films are getting very popular and children can be heard singing ‘Main bhi chowkidar' in the villages which explains the popularity of the party and the campaign. The anthem is even playing in local transport," he said.

    MORE India ARTICLES

    India Needs More Women In Science To Improve Research Quality: Narayana Murthy

    India Needs More Women In Science To Improve Research Quality: Narayana Murthy
    India needs to create an environment conducive for qualified, bright women researchers to continue their pursuit in the field of science to improve the quality of research in the country, Infosys co-founder N R Narayana Murthy said here.

    India Needs More Women In Science To Improve Research Quality: Narayana Murthy

    Let Muslims Shave Beard Before Surgery Only If Needed: Mumbai Corporator

    Let Muslims Shave Beard Before Surgery Only If Needed: Mumbai Corporator
    The SP leader said the BMC's heath department has taken cognisance of his complaint over the issue and framed a policy to prevent doctors from resorting to the practice.

    Let Muslims Shave Beard Before Surgery Only If Needed: Mumbai Corporator

    Abandoned In 1998, Two New Zealand Sisters Come Looking For Saviour Cop

    Adopted children, when they grow up, often feel the urge to track down their biological parents, but two sisters from New Zealand travelled to Pune recently to meet a police constable.  

    Abandoned In 1998, Two New Zealand Sisters Come Looking For Saviour Cop

    Raped By Facebook Friend, His Brothers, Forced To Marry, Alleges Woman

    Raped By Facebook Friend, His Brothers, Forced To Marry, Alleges Woman
    Shamli, Uttar Pradesh: Based on the woman's complaint, Sonu and 10 of his family members have been charged under various sections of the Indian Penal Code on the orders of a police officer in Uttar Pradesh's Shamli.

    Raped By Facebook Friend, His Brothers, Forced To Marry, Alleges Woman

    'Did He Wear Janeu Only For 3 States?' Smriti Irani Taunts Rahul Gandhi

    'Did He Wear Janeu Only For 3 States?' Smriti Irani Taunts Rahul Gandhi
    Smriti Irani's reference was to senior Congress leader and lawyer Kapil Sibal, who sought deferment of hearing of the Ram Janmabhoomi-Babri Masjid title dispute till after the 2019 general elections.

    'Did He Wear Janeu Only For 3 States?' Smriti Irani Taunts Rahul Gandhi

    Rahul Gandhi Invited To Kumbh Mela To Wash Off Sins For 'Lying' On Rafale

    Rahul Gandhi Invited To Kumbh Mela To Wash Off Sins For 'Lying' On Rafale
    Sidharth Nath Singh said "Mother Ganga will pardon Gandhi for all his sins and I extend him an invitation to visit Prayagraj to take a holy dip in the Ganga river during the Kumbh. He has been lying on the Rafale issue for the last 2 years.."  

    Rahul Gandhi Invited To Kumbh Mela To Wash Off Sins For 'Lying' On Rafale