The festive season is just behind us and as people step out in a safe manner, interesting trends were observed in festive and ethnic fashion.
People from across the country explored various styles and brands, especially in fusion ethnic and affordable ethnic wear. Flipkart, India ka fashion capital, shares some interesting trends observed for festive 2021.
Pleated gold-accented sarees with Banarasi, Kanjivaram and Bandhani were preferred by young women today
Male shoppers were inclined towards waistcoats, Nehru Jackets and Sherwanis.
The growing popularity for the Kurta segment (for both men and women collectively) was reflected in a growth of 60 percent
Kurtas have evolved into a daily-wear option with perennial demand for short/casual kurtas.
Festive sets and ethnic dresses (contemporary/fusion ethnic wear) continued to be favourite choices.
Trendy assortments like Asymmetric / A-Line kurtas continue to be popular choices.
Assorted accessories such as angular shoulder bags, minimalistic clutches, chunky chains and mixed stoned jewellery are emerging trends too.
Tonal Embroidery, Golden Chintz, Asymmetry, Floral Print, Shirt Kurta, Tone-on-Tone prints are some other key trends
Children arrive for the first day of school, wearing masks covered with hearts, books, watermelons and musical notes. A school aide has a row of crayons across her mask, a welcoming design for nervous kindergarteners.
Rihanna has quickly made a name for the company, launching Savage X Fenty in 2018 with splashy, performance-based shows before large (very excited) live crowds.
Nidhika Shekhar has integrated the essence of India’s rich cultural heritage with contemporary aesthetics to create a dreamy festive collection — PANKHI
