Monday, October 26, 2020
ADVT 
Style

Festive Collection by Anju Modi

BY SIDDHI JAIN /IANS, 17 Oct, 2019

    Anju Modi, the Bajirao Mastani and Ram Leela fame designer has come up with a festive collection designed for Indian wear brand BIBA.

    The festive season is approaching. What’s your guide to season’s dressing?

    I think this time people should go more for the mix and match. You can mix the dupatta with something which you previously bought and give it a new look. And the shararas can be worn with other certain kind of kurtis or a t-shirt which again you must have bought earlier. So, this will serve you in a very longer and I would say in an economical way. And I think that’s the need of the hour now.

    Be more economical, more ecological and do not spend more than necessary and make use of your garments for a longer time in your life. Keeping the same in mind, my designs are very much classic so I think it is where you can take it forward for the next 10 years.

    What are the fashion virtues you swear by?

    This is something which is not exactly my rulebook but rather my heart rulebook. My heart goes for the handloom, the India crafts and our way of traditional culture around. The historical, vintage and cultural flavour is always there in my designs.

    Can you tell us more about this collection?

    I realized that as a client base, everybody has to attend so many festivities in this coming season, whether it’s Diwali, wedding parties or other functions. Keeping this in mind, I designed a range which should be practical and affordable too.

    I designed the line accordingly where it goes with the thematic parties at weddings which have those enchanted jungle kinds of look having beautiful lit candles all around. People always have dancing and fun elements at such events, so the girls can dance around in their lehengas and shararas and flaunt the flare and be classy.

    MORE Style ARTICLES

    Pichhwai by Anita Dongre

    An art as old as time, the traditional Rajasthani art of Pichhwai inspired this special edition bridal couture capsule.

    Pichhwai by Anita Dongre

    Fashion Trends That Are Already Dead

    Even something that the fashion police has vouched for as the biggest trend at the beginning of the year may lose all its fizz in a matter of months.

    Fashion Trends That Are Already Dead

    Tips from a Brow Guru

    How to resuscitate a brow or lash emergency at home or in the salon

    Tips from a Brow Guru

    Flash Dance by Anushka Khanna

    The heavier, the better seems to be the mantra. But why?

    Flash Dance by Anushka Khanna

    Shoe Time

    We bring to you the hottest trends in footwear that you simply can’t afford to miss out.

    Shoe Time

    Break Those Plus-Size Fashion Rules

    The fashion world is constantly commanding you with its list of ‘to-dos’ and ‘not-to-dos’ and the dictums become all the more stringent if you are plus-sized. 

    Break Those Plus-Size Fashion Rules

    PrevNext