The environmental damage that the beauty industry has been brushing under the carpet is now open for the world to see. The consumer who was lured by various marketing tactics earlier is now conscious about each ingredient.
With multiple brands coming up with new standards of vegan and sustainable beauty, many consumers are left confused and doubting the authenticity of these claims. So here is a quick guide that can help you make the right choices.
This holiday season, it’s a cinch to indulge your loved ones or yourself with the wide range of limited edition and specially packaged beauty gift sets on offer. Whether it’s a luxury collection splurge or a value-packaged set easily divided for stocking stuffers, we have some suggestions to get everyone’s wish list sorted.
Winter skincare and summer skincare regimens are poles apart. The products that work for summer certainly don't do the trick in winter, and how you use your products too is very different. Here are the top swaps you need to introduce in your beauty regimen for the cold season
A perfume can go along way in making an impression. Indian artisanal perfume house, ISAK features a wide range of perfumery options for various occasions.
If anything, the past year has made us all the more mindful about the kind of products we choose for ourselves. This also gave birth to various business opportunities and a boost to existing brands who have been striving hard to make a mark with their organic beauty products
