Close X
Wednesday, November 20, 2024
ADVT 
Hollywood

Grammy Awards Capture Lowest Viewership Since 2009

Darpan News Desk IANS, 10 Feb, 2015 01:12 PM
  • Grammy Awards Capture Lowest Viewership Since 2009
The 57th edition of the Grammy Awards gala was watched by 25.3 million television viewers, Nielsen reported Monday, the smallest audience for the top music industry ceremony since 2009.
 
The figure was 11 percent below the number of viewers last year and there were 14 percent fewer viewers in the demographic grouping that is of greatest interest to advertisers, namely the 18-45 age group.
 
Six years ago, the Grammys were viewed by 19 million people, a number that contrasts with the more than 40 million viewers who turned on their TVs to view the galas in 2012 and in 1984, the year that Michael Jackson cleaned up with "Thriller".
 
The apparent declining interest in the Grammys contrasts with the heavy viewership attracted by two series on the AMC channel.
 
The debut broadcast of the drama "Better Call Saul", a series focusing on one of the secondary characters in the popular series "Breaking Bad", was viewed by 6.9 million people, making it the most successful debut in the history of US cable television.
 
Those numbers, however, were exceeded by the return of "The Walking Dead", a series about zombies that returned to the small screen with the second batch of fifth-season episodes and attracted 15.6 million viewers.
 
For "The Walking Dead", this is the third-best viewership figure since its inception, a level only exceeded by those achieved by the opening episodes of the fourth and fifth seasons in 2013 and 2014. 

MORE Hollywood ARTICLES

Star Trek Convention 2014

Star Trek Convention 2014
Whether you are team Next Generation (TNG), Deep Space Nine (DS9), Original Series (TOS) or still undecided, all groups were represented last weekend during the official Star Trek Convention 2014 held just two hours south of the border in Washington.

Star Trek Convention 2014

Miley Cyrus invites Kate Moss for New Year party

Miley Cyrus invites Kate Moss for New Year party
Pop star Miley Cyrus has extended an invitation to both model Kate Moss and her 12-year-old daughter, Lila, to join her at her New Year's Eve party....

Miley Cyrus invites Kate Moss for New Year party

What keeps Britney Spears fit?

What keeps Britney Spears fit?
At 33, singer Britney Spears is very particular about maintaining her toned physique and she looks like she's in the best shape of her life....

What keeps Britney Spears fit?

Scarlett Johansson: Filming intimate scenes liberating

Scarlett Johansson: Filming intimate scenes liberating
The actress thinks love-making on screen is challenging because it requires so much focus and energy and she likes how she has to shed her inhibitions for raunchy roles....

Scarlett Johansson: Filming intimate scenes liberating

Madonna plans world tour 2015

Madonna plans world tour 2015
She wants to mark 30 years since her groundbreaking “Like a Virgin” concert series from 1985 with a string of shows across the globe in support of a planned new album....

Madonna plans world tour 2015

Taylor Swift not interested in relationship

Taylor Swift not interested in relationship
The 25-year-old is very protective of her current happiness being single and admits her inspirations have creatively changed as a result, reports femalefirst.co.uk....

Taylor Swift not interested in relationship