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'Avengers: Age Of Ultron' Dominates North American Box Office

Darpan News Desk IANS, 10 May, 2015 01:51 PM
    "Avengers: Age Of Ultron" held its position atop the North American box office for the second week and has so far grossed $875 million in ticket earnings around the world.
     
    The Disney/Marvel movie was on track to take $77.2 million this three-day weekend, which would be a decrease of 60 percent from its opening take of $191 million. 
     
    For the second-week running, "Avengers: Age Of Ultron" got a total of $312.9 million in North America, Xinhua reported on Sunday, quoting Rentrak. 
     
    IMAX theatres contributed more than $29 million to its total revenue.
     
    Without adjusting for ticket price inflation, this gross represented the second-largest second-weekend gross of all-time, only behind the $103.1 million for the second-weekend take of its predecessor, Marvel's 2012 "The Avengers". 
     
    Among its $875 million worldwide gross, the overseas market took up $562 million. 
     
    Analysts said that its debut in Japan and China next week will further adding from foreign coffers. 
     
    Warner's female comedy "Hot Pursuit" debuted in second place with an estimated $13.3 million of ticket earnings. The comedy film, shown in 3,003 theaters, stars Reese Witherspoon and Sofa Vergara. 
     
    "Hot Pursuit" got a poor six percent positive rating on Rotten Tomatoes and a "C+" grade on CinemaScore. The audience breakdown for the film skewed towards female moviegoers (62 percent) and towards moviegoers over the age of 25 (82 percent). 
     
    The Blake Lively fantasy romance, "The Age of Adaline," came in third place in its third week, with a weekend gross of $5.6 million.
     
    Rounding out the 10 most popular movies in the US and Canada this weekend were "Furious 7" ($5.3 million), "Paul Blart: Mall Cop 2" ($5.2 million), "Ex Machina" ($3.5 million), "Home" ($3 million), "Woman In Gold" ($1.7 million), "Cinderella" ($1.6 million) and "Unfriended" ($1.4 million).

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