Close X
Sunday, September 22, 2024
ADVT 
Bollywood

Shashi Was There: Anushka Sharma's Phillauri Take On Oscars 2017 Goof-up Is A Genius Marketing Move

Darpan News Desk IANS, 02 Mar, 2017 01:13 PM
  • Shashi Was There: Anushka Sharma's Phillauri Take On Oscars 2017 Goof-up Is A Genius Marketing Move
Anushka Sharma might have put her brilliant mind to gift us a great and lovable film like Phillauri. The trailer has got the nation talking and trust Anushka to do things differently. Her Pr team is planning some of the best marketing moves.
 
Remember the huge goof up that happened at Oscars this year? They announced the name of the wrong winner for the Best Film category and gave it to La La Land before they realised the actual winner was Moonlight. And by then, the entire La La Land team was on stage, finishing their speeches. Ouch!
 
But do you know apart from the two teams, who was on the Oscar stage? Anushka Sharma! Don't believe us? Check this image!
 
This 'SHASHI WAS THERE' campaign is perfectly timed and very tongue in cheek. It's something that you call genius of an idea and we totally loved it. Bravo, team Phillauri!
 
For the uninitiated, presenters Warren Beatty and Faye Dunaway wrongly announced Damien Chazelle’s La La Land as the winner for the Best Picture category instead of Barry Jenkins’ Moonlight. In fact the team of the former film had already been up on stage and started their speech which was when the presenters realized their mistake and soon announced Moonlight as the winner.
 
Meanwhile, this is what Diljit had to add: "Bechari jisko Best Actress mila uska face, uske expression toh aise the ki galti ho gayi unse kitni badi (the Best Actress winner's expression was like that of someone who has made a huge mistake)," said Diljit.
 
 

Yeh log mujhe sun nahin paye, main toh kab se Hindi mein keh rahi thi ki naam galat likha hai #ShashiWasThere 👻

A post shared by AnushkaSharma1588 (@anushkasharma) on

MORE Bollywood ARTICLES

Madhavan Proud Of Son's Swimming Feat

Madhavan Proud Of Son's Swimming Feat
Actor R. Madhavan on Saturday said his son's achievement in a swimming competition has made him a proud father.

Madhavan Proud Of Son's Swimming Feat

Retro 'Indu Sarkar' For Youngsters To Know About Emergency: Madhur Bhandarkar

National Award winner Madhur Bhandarkar, who recently wrapped up shooting of "Indu Sarkar", set against the Emergency, believes the younger generation should know about what transpired during the turbulent 21-month period in the 1970s.

Retro 'Indu Sarkar' For Youngsters To Know About Emergency: Madhur Bhandarkar

Annu Kapoor Announces Plans To Release Four Books

Annu Kapoor Announces Plans To Release Four Books
Veteran actor Annu Kapoor, ahead of his 61st birthday which falls on February 20, has announced that he is planning to publish four books.

Annu Kapoor Announces Plans To Release Four Books

Viral Video: Pak Actor Saba Qamar Calls Salman Chhichhora, Insults Hrithik And Emraan

Viral Video: Pak Actor Saba Qamar Calls Salman Chhichhora, Insults Hrithik And Emraan
After Mahira Khan slamming Bollywood in a video went viral last month, here is another Pakistani actor, Saba Qamar calling Salman Khan a chhichhora and insulting other Bollywood actors.

Viral Video: Pak Actor Saba Qamar Calls Salman Chhichhora, Insults Hrithik And Emraan

Relationships Have No Rules, Says Nandita Das Who Recently Ended 7-Year Marriage

Actress-director Nandita Das, who recently split from husband Subodh Maskara after being married for seven years, says relationships have no rules and are "very personal".

Relationships Have No Rules, Says Nandita Das Who Recently Ended 7-Year Marriage

Not Keen On Just Dating, Want To Get Married: Kangana Ranaut

Actress Kangana Ranaut, who has gone through her share of tumultous relationships, has revealed that she has found someone she loves "deeply", but dating is not on her mind -- she wants to take the plunge and get married.

Not Keen On Just Dating, Want To Get Married: Kangana Ranaut