Padukone's 82°E joins 'Beauty Without Bunnies' campaign
Darpan News Desk IANS, 19 May, 2023 03:44 PM
Following the successful launch of global icon Deepika Padukone's self-care brand 82°E, People for the Ethical Treatment of Animals (PETA) India announces that 82°E's skincare line has been certified by the "Beauty Without Bunnies" programme run by PETA US.
"At 82°E, we take pride in demonstrating our support and proudly displaying our compliance with PETA's guidelines. We will continue to remain committed to the cause," says Padukone.
"Thanks to Deepika Padukone's commitment, everyone can shop her new skincare line knowing that no animal was hurt to make the products," says PETA India Manager of Fashion, Media, and Celebrity Projects Monica Chopra. "PETA India is celebrating 82°E for making its skincare products cruelty-free from the get-go."
A single test for a cosmetics ingredient can use over 1,000 animals. That's why thousands of companies around the world have banned the use of animals in favour of modern, non-animal methods for testing their products, thereby sparing animals suffering in painful tests in which substances would be dripped into their eyes, smeared onto their shaved skin, sprayed in their faces, or forced down their throats. Because of the vast physiological differences between humans and the animals used in these tests, the results are often misleading.
The "Beauty Without Bunnies" certification programme helps inform consumers which companies refuse to test on animals anywhere in the world.
In her caption, the singer-restaurateur wrote: "'Bachpan ke din bhi kya din the' (How wonderful were the days of our childhood)." The reference was to one of Asha Bhosle's melodious numbers, which she sang along with Geeta Dutt, in one of Bimal Roy's most-remembered films, 'Sujata' (1959).
Lataji sang at prestigious live concerts or charitable events, enthralling global audiences, picked up more overseas accolades, such as France's highest civilian honour, Officer of the Legion of Honour.
She received critical acclaim for her role as Phulwa Singh. She started her journey in the Punjabi film industry with the movie, Angrej for which she received a PTC Punjabi Film Awards for Best Actress.
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The character actor is best remembered by Hindi film fans for his role of a doctor in 'Anand' (1971), the Hrishikesh Mukherjee film starring Rajesh Khanna and Amitabh Bachchan, and in Gulzar's 'Mere Apne' (1971), where Meena Kumari, Vinod Khanna and Shatrughan Sinha played the lead characters.
Bipasha played the role of a woman who is haunted by the spirit of her husband's lover, the glamorous diva set the tone for the rest of her career with this film. The Vikram Bhatt directorial became the second highest grossing film of 2002.
.jpg "Asha Bhosle dedicates 'Sujata' song to her Didi")
