Close X
Sunday, November 10, 2024
ADVT 
Bollywood

I've Learnt Focus, Dedication From Sports: Deepika Padukone

IANS, 12 Jul, 2016 12:48 PM
  • I've Learnt Focus, Dedication From Sports: Deepika Padukone
Bollywood star Deepika Padukone, who has gained immense success in the Hindi film industry, says her dedication and hard work comes from her background as a sportsperson.
 
Before venturing into the modelling and film world, Deepika used to play badminton. The daughter of celebrated badminton player Prakash Padukone, she has come on board for Nike's "Da Da Ding” campaign to fuel women's participation in sports.
 
"Everything I am today and everything I have achieved comes from my years of playing sport. My goals, my commitment, my focus, my dedication, my discipline, my sacrifices, my hard work. All of it, I've learnt it all through sport. Sports has also taught me how to handle failure and success. It has taught me how to fight and It has made me unstoppable," Padukone said in a statement.
 
In the “Da Da Ding” music video, Deepika and Indian hockey player Rani Rampal, alongside other leading Indian athletes - footballer Jyoti Ann Burrett and cricketers Harmanpreet Kaur, Smriti Mandana and Shubhlakshmi Sharma, urge India’s next generation to define their own success by bringing sport into their lives.
 
 
“Coming from a small village never stopped me; every time I won a medal I kept getting stronger and more confident to take on the world,” said Rampal, who in 2010 at the age of 15 became the youngest player in the national team.
 
The "Da Da Ding" campaign has been created in collaboration with Wieden+Kennedy India, and helmed by French director François Rousselet. The music is by Generation and features American rapper Gizzle.
 
It charts the rise of female sport across a diverse range, including basketball, football, running, training and the national obsession of cricket.

MORE Bollywood ARTICLES

Irrfan Khan to interview Lalu Prasad Yadav

Nor is the world awake, nor is it laughing. The world's sense of humour is dying out. 

Irrfan Khan to interview Lalu Prasad Yadav

Pooja fits the bill for 'Mohenjo Daro'

Pooja fits the bill for 'Mohenjo Daro'
Pooja Hegde will be making her debut with Hrithik Roshan-starrer "Mohenjo Daro". She got selected for the “right combination of innocence, grace, dignity and strength” that the character demanded, says it's co-producer.

Pooja fits the bill for 'Mohenjo Daro'

'A Flying Jatt' has a strong message: Remo D'Souza

'A Flying Jatt' has a strong message: Remo D'Souza
Choreographer-director Remo D’Souza says his upcoming movie “A Flying Jatt” is not just a superhero film, but also has a strong message.

'A Flying Jatt' has a strong message: Remo D'Souza

Poorna Jagannathan to feature in HBO series 'The Night Of'

Poorna Jagannathan to feature in HBO series 'The Night Of'
"Delhi Belly" fame Indian actress Poorna Jagannathan will feature in HBO's TV show "The Night Of" as a series regular.

Poorna Jagannathan to feature in HBO series 'The Night Of'

Annu Kapoor, Jay Bhanushali to host 'Sa Re Ga Ma Pa'

Annu Kapoor, Jay Bhanushali to host 'Sa Re Ga Ma Pa'
Actors Annu Kapoor and Jay Bhanushali will be filling in for Aditya Narayan as the "Sa Re Ga Ma Pa" host will be unavailable to anchor three episodes of the reality show.

Annu Kapoor, Jay Bhanushali to host 'Sa Re Ga Ma Pa'

Shah Rukh Khan Says Son Aryan Is A 'Badass', Suhana 'Dainty' And Abram's A 'Gangster'

Shah Rukh Khan Says Son Aryan Is A 'Badass', Suhana 'Dainty' And Abram's A 'Gangster'
Shah Rukh Khan and Gauri Khan's marriage is based on their love for their children -- sons Aryan and AbRam and daughter Suhana.

Shah Rukh Khan Says Son Aryan Is A 'Badass', Suhana 'Dainty' And Abram's A 'Gangster'